Our Story

The Intrepid.Marketing Story

At the end of 2011, J. Austin McCubbin had to make a decision: hang up his entrepreneurial spurs after his first business loss, or innovate and find something new.

He didn't take failure personally -- it was simply a lesson to be learned. He learned, he adapted and he developed a successful digital marketing company, Horizons Web Marketing.

Austin has been around the legal community his entire life, whether through family, friends, or working in law offices during college. He started hearing stories about how poorly law firms were treated by companies that sold them websites, and the idea hit with clarity -- offer law firms better service, better value and better price.

While Horizons would go on to work with clientele from coast to coast across various different industries, Austin's personal experience kept him best connected within the legal community.

After five years of proving a flawless record of performance, it was time to create a new brand with a strict focus: work with one law firm per market and generate a return on their investment.

The Intrepid.Marketing Brand

The Intrepid.Marketing brand essentially packages our flagship offering from Horizons into an entirely new brand focused on our preferred clientele: law firms.

We combine years of success into our knowledge base, Episteme. We know what works, because we have done it. We follow how each of the big cases convert for our clients, and this knowledge base guides our entire approach to making our clients successful.

The language of Empires harkens back to our founder's formal education, primarily ancient Greek and Roman history, as well as his extensive travel across Europe and the Middle East -- all non-portrait photography are his original photographic works.

The end result is a brand that reflects both the personality and our approach with the language of Empires. We're here to create keyword empires for our clients, because that's where the money is for them.

J. Austin McCubbin"When you sign with us, you have someone 100% dedicated to beating your competition -- that's how you win in this business."
J. Austin McCubbin, Owner, SEO Expert