Why Us?
Top ten reasons The Reason: Return on Investment (ROI)
You've seen those "listicle" articles, "Top ten reasons" to do this, or "8 reasons why" that. We could talk about plenty of reasons, but only one reason matters: we create ROI for our clients.
If you're a law firm, there is money to be made by hiring an experienced team with a record of success. We don't sell deliverables, we offer investments that create return.
"People always tell me: 'You're so different - how many marketing people talk ROI?' Well it's what I would want, so it's what I provide."
J. Austin McCubbin, Owner
Many try, but only a handful ever succeed in a given market space. You are serious and want to invest in a company that takes law firm marketing seriously, or you're not going to contend.
We make sure all of our clients hear the same thing: we don't make false promises of short-term gratification. That's a part of the deceptive sales tactics of a lot of the big corporate competitors.
We offer a long-term solution to create ROI and long-term growth and wealth for our clients.
We provide extensive protections for our clients in the event that we aren't able to deliver, including a money-back guarantee that you'll have to hear for yourself to believe it.
In the end, we're law firm marketing company with a 100% success rate, and we're serious about maintaining our reputation for performance. We want to work with the best - one client per state - to create ROI. Everything else is icing on the cake.
Other Ways We Provide Value
Αλεξανδρος - Alexander, OurProprietary Framework
Our proprietary framework, Alexander, is an SEO machine hand-crafted by our team to build your keyword empire.
Keyword rankings are a key to modern legal intake, and attorneys need to know that their website is being constructed with SEO in mind, not fancy, superfluous design.
Many companies employ website themes that were purchased from a third party source. Others may build in-house, but they’re driven by designers, not by SEO experts. Designers can make a beautiful website, but Google doesn’t measure aesthetics. The most beautiful website on the planet could be on page 10 for a specific keyword search.
Thus our website framework is the backbone to how we create successful websites that provide our clients with ROI.
ἐπίσταμαι - Episteme, Our Knowledge Base of Success
We have compiled a knowledge base of conversion stories for our law firm clients. This is entirely proprietary, and the contribution of each client to this knowledge base is 100% confidential.
This knowledge base is a critical component to how we build out our core framework and why we do the things we do.
Would your law firm like to land those big, multi-million dollar settlement cases? It helps to choose a company with the data and experience as to how those cases have converted for existing clients.
Partnership Style
Our clients know that we’re there for them any time they need it. We are a boutique shop, not a mega-corporate machine that doesn’t care about each client.
We treat our clients’ businesses like they were our own. Every client can pick up the phone and call the owner about anything, even if it's just a business matter unrelated to our core contract.
We value great relationships with our clients. We love it when clients text or call with news of great new cases that they just picked from out websites.
Exclusivity
We can’t be good partners and double deal on our clients.
We have a simple rule: one client, one market.
When we say we take a partnership style, we mean it. You will never have to worry about whether or not we're helping any of your competitors.
It’s the mark of a good company and a quality work product. Not many companies offer this, yet it's the only way we believe to ethically work for your ROI.
Confidentiality
We don’t discuss our clients. We prefer that our clients not discuss us, or how we’re making them successful. We don’t dangle our clients as the carrot on a stick in the sales process.
In short, this is a highly competitive business. We aren't in the business of mass-selling websites; we are in the business of creating keyword empires for our clients.
"Scraping" is a known practice of people stealing your content. People attempt to copy our website or business model. We have enjoyed watching them fail -- non-technical people thinking they have found a get-rich-quick opportunity almost always fail in this industry.
That being said, we keep our competition guessing and never give away our client list.
Ethics
Ethics are important to us. We’re not some detached big corporate environment that doesn’t really care. Read our Philosophy and Ethics page for more about what we believe, and especially read our Deceit page to see the unethical ways other companies take advantage of law firms.
In the end, we prefer a mutually beneficial relationship with clients, not one that is one-sided, and that is the core ethical principle guiding our ROI-focused work.
Money Back Guarantee
We absolutely don’t promise outcomes. We simply believe that an SEO company should have some skin in the game if they fail to produce reasonable outcomes within a reasonable time frame.
That’s why we offer a money-back guarantee that you'll have to hear for yourself to believe it. You need to have some peace of mind, and this is the main way we provide that.
Track Record
The wonderful thing is that our 100% success rate is why we can offer money back -- we have never failed! Every single legal client has achieved competitive rankings within reasonable time frames.
Once these rankings are achieved, the long-term value of a website drastically increases. Rankings may continue to increase, and our clients enjoy a significant share of the pie of leads generated from the web.
Made in USA -- No Overseas Outsourcing
Our work product is entirely made in-house by our expert professionals here in the U.S. We are not a company that outsources labor to overseas techs in order to increase profits and make room for heavy sales commissions.
We want to create a superior work product, where we’re able to produce superior results.
American law firms shouldn't trust companies that farm their work to cheap foreign labor in order to pay for a fancy sales commission.
No Snake Oil Salesmen
Tired of dealing with salesmen, who are full of hot air and have zero technical experience in websites or SEO?
Fortunately, you won’t be dealing with any of them at Intrepid.Marketing.
Everyone interested in hiring Intrepid.Marketing will speak directly with our owner, whose ideas and hand-crafted work has created success stories for law firms since 2012.
You’ll never speak to someone dishonestly promising results that they can’t deliver. You’ll talk to an ethical entrepreneur who is seeking more opportunities to create ROI for new clients.